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How to store your coffee: 5 mistakes that ruin the aroma

Light, air, heat, humidity and time: avoid these 5 mistakes and keep the scent like the first day

Coffee is vulnerable to oxygen, light, heat, and humidity, so the first step is to tightly close the packaging after each use or transfer it to an airtight container. An opaque or low-light-transmission container helps preserve the aromatic compounds that give the cup its character.

Location also matters. A jar on the countertop, near the stove, or in direct sunlight accelerates the loss of aroma; it's best to choose a cool, dry place, away from heat sources and sudden temperature changes, to maintain its sensory profile for longer.

The refrigerator and freezer require careful consideration. Opening a cold container creates condensation, and coffee absorbs odors easily; therefore, it's only advisable to freeze coffee when you have a large quantity and won't be opening it frequently. In that case, divide it into small portions, double-seal each, freeze it, and allow each package to come to room temperature before opening to prevent moisture from affecting the beans or grounds.

Grinding only what you're going to prepare is one of the best investments in freshness. If you buy pre-ground coffee, purchase reasonable quantities and use it soon; in a typical household, it's at its tastiest between two and six weeks after opening the package. Keeping it away from strong-smelling foods prevents unwanted cross-contamination. If you'd like recommendations for attractive and effective storage jars and solutions for your space, tell us about your consumption and we'll suggest the perfect set.


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